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Diamond Resorts (DRI) is privately owned, so there are no share holders to whom the CEO and others have to provide a profit. Of course, the CEO is the owner, or primary owner of DRI.
Since DRI purchased Sunterra last year there has been a constant upgrading of the timeshare units - better linens, bedding, mattresses, furnishings, etc. One resort, Sedona Summit, had some new construction delayed until DRI could make its input, and the new construction is much finer than the old, which was pretty good to begin with.
Owners of DRI property include:
1. Original owners or re-sale purchasers of individual units.
2. Owners as in #1 above who have put their units into THE Club and get points they trade through THE Club and II, and
3. Owners of points in a trust in THE Club.
The only current way into THE Club is option 3 above.
Let me know if you would like to know more.
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